Express Newspapers to back sites with £10m campaign

campaignlive.co.uk, Wednesday, 31 May 2000 12:00AM

- Express Newspapers is backing its online properties with an estimated £10 million advertising campaign for which it is currently seeking an agency.

- Express Newspapers is backing its online properties with an estimated £10 million advertising campaign for which it is currently seeking an agency.

The account will include work on Daily Express site, Sportlive and the lads focused site MegaStar.

The move follows an announcement earlier this year by parent company, United News & Media, to invest £270 million into UK internet operations.

It has recently backed its internet service provider business, LineOne, which it jointly owns with BT, with a major advertising campaign.



This article was first published on campaignlive.co.uk

X

You must log in to use Clip & Save

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Campaign Jobs