Hotline: Ikea shortlists agencies

campaignlive.co.uk, Friday, 17 June 2005 04:35PM

Ikea has shortlisted MediaCom, Mediaedge:cia and OMD to pitch for its £30 million European media planning and buying account. The Swedish furniture retailer plans to appoint a roster of two agencies from this shortlist.

This article was first published on campaignlive.co.uk

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