MEDIA PERFORMANCE LEAGUE: 30 Nov

campaignlive.co.uk, Friday, 30 November 2001 12:00PM

Rank Rank Agency Total Total Net

this last billings billings billings

week week gained lost gained

pounds m pounds m pounds m

1 1 OMD 114.0 54.6 59.4

2 2 MediaCom 57.7 - 57.7

3 3 Optimedia 47.0 - 47.0

4 - PHD 51.5 16.0 35.5

5 4 Starcom Motive 29.8 - 29.8

6 5 Zenith 30.5 3.0 27.5

7 6 Booth Lockett Makin 20.0 - 20.0

8 7 MindShare 30.5 12.5 18.0

9 8 Manning Gottlieb Media 18.7 1.0 17.7

10 - Initiative Media 28.5 13.0 15.5



This article was first published on campaignlive.co.uk

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