Big Yellow Self Storage appoints CHI to creative account

LONDON - The Big Yellow Self Storage Company has confirmed it has handed Clemmow Hornby Inge its creative account following a three-way pitch.

The agency took the account from incumbent Doner Cardwell Hawkins, which has worked with the firm since 2002, and one unnamed agency.

The pitch was overseen by Rob Strachan, the company's marketing director. The competing agencies were challenged to come up with an above-the-line strategy for the storage company over the next three to five years.

David Ross, a non-executive director of Big Yellow, is a co-founder of Carphone Warehouse, which has a long-standing relationship with CHI.

Neither Big Yellow nor Clemmow Hornby Inge were available for comment.

Big Yellow Self Storage, which owns and operates 60 sites around the UK, is a fully listed FTSE 250 company.

If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the Forum.

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
The top 10 brands favoured by Remainers and Brexiters
Shares0
Share

1 The top 10 brands favoured by Remainers and Brexiters

Marketers can learn about our divided nation by examining the brands that appeal across the voting referendum voting split, says Emily James, chief strategy officer at Rainey Kelly Campbell Roalfe/Y&R.

Just published