Hotline: Mio Technology appoints ZenithOptimedia

campaignlive.co.uk, Friday, 02 February 2007 12:00AM

Mio Technology, the company that produces GPS and PDA systems, has appointed ZenithOptimedia to handle its media planning and buying across Europe. The agency was appointed after a competitive pitch against other networks.

This article was first published on campaignlive.co.uk

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