Metro increases advertising rates

Associated Newspapers has increased the advertising rate for its free morning newspaper Metro to reflect a 40% increase in distribution. The rate is understood to have increased by no more than 30%.

It follows the announcement that a further 205,000 copies of the daily are to be distributed in London and the South East, as well as 45,000 copies to be spread among eight other editions, including Manchester.

An extra 250 stations - including Epsom, Leatherhead, Barnes and Chiswick - have been added to the paper's South East distribution in response to customer demand.

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The top 10 brands favoured by Remainers and Brexiters
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1 The top 10 brands favoured by Remainers and Brexiters

Marketers can learn about our divided nation by examining the brands that appeal across the voting referendum voting split, says Emily James, chief strategy officer at Rainey Kelly Campbell Roalfe/Y&R.

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