Starcom poaches JCDecaux director

Starcom MediaVest Group has poached JCDecaux's director of client planning, Yoko De Souza, to head its marketing and new business activities in the UK.

De Souza joins as group marketing and business development director. She will be responsible for all marketing and new business opportunities across media agencies Starcom and MediaVest, part of the Publicis network.

At outdoor firm JCDecaux she worked across all major advertisers. Her expertise in client development spans a range of sectors, including retail, telecoms, entertainment and media, finance and automotive.

Topics

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Share

1 The big adland divide: culture vs collateral

The industry is splitting into agencies that make marketing collateral and those creating culture, says Adam & Eve/DDB's David Golding.

YouTube to stop 30-second unskippable ads
Shares0
Share

1 YouTube to stop 30-second unskippable ads

Starting next year, YouTube will stop allowing the 30-second unskippable ad and will focus instead on shorter formats.

Just published

More