The Week: Advertising news - Iceland denies Katona axe

campaignlive.co.uk, Friday, 11 January 2008 12:00AM

Iceland has denied reports that Kerry Katona will be dropped as its spokeswoman when her contract comes up for renewal in March.

A report in the Daily Mirror said that the former Atomic Kitten singer's existing deal would not be renewed following a series of newspaper revelations concerning her lifestyle. The Iceland campaigns, created by Tom Reddy Advertising, have recently used other stars, including Jason Donovan and Coleen Nolan.

This article was first published on campaignlive.co.uk

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