The pants, which are currently selling at just £2.40 a pair, are among a full range of clothing the 'Maggie May' singer is offering the world from his website.
Long-time fans of the Spandex and leopard-skin print wearing star will be disappointed to learn that these items are not currently on offer.
However, there are other items on offer including an Argyle patterned T-shirt, tracksuit tops and many other T-shirts many featuring Stewart. There are also bibs and babygros on offer for children.
The clothing is mostly available from Rod Stewart's official website with many items featuring lines from his songs and album titles including 'Tonight's the Night', 'You Wear it Well' and 'You're in My Heart, You're in My Soul'. The pants bear the singer's name with a love-heart and the words "Isn't it Romantic?".
Rod Steward joins a long line of celebrities who have launched their own lines of fashion items including Lilly Allen for New Look, Kate Moss for Top Shop and Amy Winehouse who is reported to also be considering a step in this direction.
The rocker is not even the first in his family to get on the fashion bandwagon, his range joins his daughter's Kimberly Stewart who also has her own line of clothing, which is known as Pinky Star Fish.
Rod Stewart is married to former model Penny Lancaster who was at time of the marriage the model for lingerie firm Ultimo. She was replaced by Stewart's ex-wife Rachel Hunter.