The Week: Digital Reviews - LBi scoops Etihad account

campaignlive.co.uk, Friday, 07 November 2008 12:00AM

LBi has won the global digital sponsorship advertising account for Etihad Airways, the airline of the United Arab Emirates, and will now promote the company's sponsorships online.

Etihad has a number of existing sports sponsorship deals with the Ferrari Formula One team, Harlequins Rugby Club and Chelsea Football Club. The airline also secured a deal in October to sponsor the Telstra Dome in Melbourne, Australia, which will be renamed the Etihad Stadium in March 2009.

This article was first published on campaignlive.co.uk

X

You must log in to use Clip & Save

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Campaign Jobs