Agency: Fallon London
campaignlive.co.uk, Friday, 05 December 2008 12:00AM
"OK, I know what you're going to say. Iceland ads may be awful but they fit the demographic perfectly. Well, maybe so. But the sight of Kerry Katona, Jason Donovan and Coleen Nolan singing Baby It's Cold Outside is cheesier than an Iceland pizza. And surely there's only so much cheese even an Iceland customer can take."
This article was first published on campaignlive.co.uk