Marks & Spencer recreates Penny Bazaar by selling two million items for one pence each

LONDON - Marks and Spencer is selling two million products for a penny each next week to mark its 125th anniversary.

A Penny Bazaar will be held for three days from 20 May in 300 M&S stores. The penny sale items will include jewellery, knickers, beach balls and socks.

Shoppers will be limited to five items each and extra security will be drafted in to prevent a crush.

M&S has said it wants to give customers a ‘treat'. It advisers customers get to stores early to get the best bargains.

The high street retailer took a u-turn this week after it hiked prices of bras in larger cup sizes and attracted a backlash from customers.

The store recorded a drop in sales for the fourth quarter to March 28. Sales were 4.2% lower, ahead of expectations for a fall of about 7%.

Sales of general merchandise, including clothing, fell 4.8%, better than the 8.8% decline forecast by analysts.

Food sales fell 3.7%, also better than the 5.8% that analysts had expected.



Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.


Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Sainsbury's moves £60m ad account to Wieden & Kennedy

1 Sainsbury's moves £60m ad account to Wieden & Kennedy

Sainsbury's has moved its £60m advertising account into Wieden & Kennedy, ending its 35-year-relationship with Abbott Mead Vickers BBDO.

The top 10 brands favoured by Remainers and Brexiters

1 The top 10 brands favoured by Remainers and Brexiters

Marketers can learn about our divided nation by examining the brands that appeal across the voting referendum voting split, says Emily James, chief strategy officer at Rainey Kelly Campbell Roalfe/Y&R.

Just published