Hotline: MediaCom consolidates its relationship with Volkeswagen

MediaCom has consolidated its relationship with Volkswagen by winning the dealership portion of the account, worth £2 million, after a pitch. The account was previously held by RLA. MediaCom has handled VW's media planning and buying for the past decade.

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YouTube to stop 30-second unskippable ads
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1 YouTube to stop 30-second unskippable ads

Starting next year, YouTube will stop allowing the 30-second unskippable ad and will focus instead on shorter formats.

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