21 British agencies make Cannes' Media Lions shortlist

Be the first to comment
'Dance', T-Mobile ad
'Dance', T-Mobile ad

CANNES - Cannes week has opened on a positive note for the UK, with the Media Lions shortlist showing level-pegging for the UK and Germany.

Shortlisted UK campaigns – some of which appear in several categories within the media awards – feature prominent campaigns such as Saatchi & Saatchi's flashmob "dance" for T-Mobile (entered by both Saatchis and MediaCom), Starcom MediaVest's Honda "live" ad, Elvis' live interative text poster for Virgin Trains and Grey London's "watch your own heart attack" for the British Heart Foundation.

Read more from Campaign in Cannes

Also in the running are: Arena BLM's "Grazia inside" for Westfield Shopping Centre; ZenithOptimedia's "the world is noisy enough" for AEG Electrolux washing machines; Red Bee Media's "Red Dwarf lands on Dave" for UKTV's Dave channel; Mediaedge:cia's "let's grow" for Morrisons; McCann Erickson's "SKCIN" for Skin Cancer Awareness; OMD UK's "you create the car" for Peugeot; Manning Gottlieb OMD's "good stuff" for Lastminute.com; Drum PHD's "The Krypton Factor" for Sage, and Proximity's "mystery package" for the Royal National Lifeboat Association.

Carat made a good showing, with three entries for Gordon's Gin ("Gordon's and Gordon") making the shortlist and a further one for Adidas ("London marathon") in with a chance.

SUBSCRIBE TO CAMPAIGN

Only £49 for 3 months

Includes every print & iPad edition, plus full access to Campaign online and other Brand Republic sites

SUBSCRIBE

Campaign Jobs

Thousands of jobs across advertising, creative, marketing and media

Trending

Just published