Hotline: National Savings drops Sir Alan Sugar from ad campaign

campaignlive.co.uk, Friday, 10 July 2009 12:00AM

National Savings & Investments has dropped Sir Alan Sugar from its ad campaigns, created by Chick Smith Trott, after he accepted a role as a government advisor. The state-owned bank has had to end its relationship with the star of The Apprentice because Cabinet Office rules prohibit the use of political figures in government advertising.

This article was first published on campaignlive.co.uk

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