The Week: Advertising news - Govt to tackle 'guilt-trips'

campaignlive.co.uk, Friday, 17 July 2009 12:00AM

The Government is considering a crackdown on charities that send money in an envelope to guilt-trip recipients into donating.

The Charities Act 2006 includes a reserve power that allows government to intervene against poor direct mail practices. Responding to a complaint by the Conservative peer Baroness Trumpington, Baroness Crawley said the Government could intervene in 2011 when its funding for the Fundraising Standards Board is due to expire.

This article was first published on campaignlive.co.uk

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