The integrated campaign, which runs across outdoor, press, radio and online media, looks to encourage people to do their shopping at the airport, instead of buying everything they need on the high street beforehand.

The digital spots demonstrate the campaign's exposure on lcd screens featured alongside escalators in London Underground tube stations.

This article was first published on Campaign Work

X

You must log in to use Clip & Save

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Campaign Jobs