Got five minutes? Make an iPhone app for your brand

LONDON - A company called Sweb Apps has launched a platform to give small businesses the tools to build a customised iPhone apps, in as little as five minutes, costing about £50.

Sweb Apps' five minute app creator
Sweb Apps' five minute app creator

It provides a template for users to create bespoke brand apps, with the ability to track its daily performance, and a content management system that enables content creation and updates in real time.

Once the application is submitted to SwebApps, the system uploads the app to the iTunes store.

Users are notified once the app appears in the store, where they can share the news with customers.

A content management system is available, giving users the ability to edit, cancel or add updates to in real time.

Once an application is created, users can track the app's performance through the AppTracker, providing access to traffic data, including downloads and clicks.

There are buttons for Facebook and Twitter to direct customers to social networking profiles.

The platform would be ideal for restaurants to upload menu items, specials or take reservations or  retailers to promote sales, locations, and inventory, the company said.

Magaly Chocano, founder of Sweb Apps, said; "The iPhone and its many varied applications have given businesses the opportunity to reach existing and new customers on the go, but many lack the resources, knowledge, or budget to create mobile apps in-house.

"To succeed in today's highly competitive market, small businesses have to incorporate mobile and social media applications into their business plan. "

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Brands that forge an emotional tie are best protected from copycats
Shares0
Share

1 Brands that forge an emotional tie are best protected from copycats

Forging an emotional tie with consumers is one of the strongest ways to protect your brand. Products can be copycatted, but the distinctive identity of a true brand can never be replicated argues Nir Wegrzyn, CEO of BrandOpus.

Just published