Dixons 'the last place' by M&C Saatchi

Campaign Work, Wednesday, 23 September 2009 12:07PM

LONDON - Dixons has taken a swipe at some of its high street rivals in its latest poster campaign.

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The ads ape those by rivals Harrods, Selfridges and John Lewis, suggesting that consumers should check out products in these stores before buying them in Dixons.

This article was first published on Campaign Work

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