Agency: Bartle Bogle Hegarty
In association with
Campaign Work, Wednesday, 28 October 2009 12:01AM
The spot, created by Frontroom and directed by Rob Kaplan of Gloss Media, features slow motion shots of the footballers performing their skills, which are then interspersed with footage from the latest game.
An online campaign will support the TV work, where users will be able to view clips of the new game for themselves.
Pro Evolution Soccer 2010 will be released on Sony’s Playstation 2, 3 and Portable, as well as on the Xbox 360 and Nintendo Wii.
This article was first published on Campaign Work