Digital Britain's Lord Carter resurfaces at Alcatel-Lucent

LONDON - Lord Stephen Carter, the former Ofcom chief and architect of the government's Digital Britain report last June, has resurfaced in a lead marketing and strategy role for global telecommunications infrastructure giant Alcatel-Lucent.

Lord Carter: former Ofcom head joins Alcatel-Lucent
Lord Carter: former Ofcom head joins Alcatel-Lucent

In his new role as chief marketing, strategy and communication officer, Lord Carter will be responsible for helping develop Alcatel-Lucent’s marketing in the 130 countries it already operates in, while looking to maximise the services it provides for its telecoms clients, which include BT and AT&T.

He will be based in Paris from 19 April.

A spokesman for Alcatel-Lucent said: "The idea is to take advantage of his wealth of experience, particularly in the telecommunications sector, and for him to act as a strategic adviser to the company, extracting value out of all the teams".

Lord Carter was the first chief executive of regulatory body Ofcom and is a former managing director of NTL UK & Ireland, and chief executive of advertising agency JWT.

Carter said: "Alcatel-Lucent is a company on the move, in a sector experiencing rapid change, with leadership committed to meeting that change head on". He added, "I am delighted to be joining Ben Verwaayen's team and the Alcatel-Lucent company".

He is the latest addition to Alcatel-Lucent's management team that includes former BT boss Verwaayen as chief executive, and former Lagardère leader Philippe Camus as chairman.

Alcatel-Lucent's roots incorporate two early pioneering companies – La Compagnie Générale d'Electricité (CGE) and the Western Electric Manufacturing Company. Last year the group reported revenues of  €15.2bn.


Subscribe to Campaign from just £57 per quarter

Includes weekly and quarterly print issues, plus unrestricted online access.


Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now


BBH deputy ECD Caroline Pay exits

1 BBH deputy ECD Caroline Pay exits

Bartle Bogle Hegarty has parted company with its deputy executive creative director Caroline Pay and has promoted Ian Heartfield, creative managing partner, and Anthony Austin, chief executive of Black Sheep Studios, to take over as joint deputy ECDs.

Just published