Agency: Fallon London
In association with
Campaign Work, Tuesday, 09 March 2010 08:00AM
The ad asks the question 'Who are you with Nikon?' and uses real-life scenarios in which amateur photographers express their personalities with their Nikon cameras.
The 'I am' campaign spans television, print, outdoor and online formats. It will also be supported by a website and activity on social media channels.
This article was first published on Campaign Work