A&E/DDB unveils new senior team

Adam & Eve/DDB has installed a new management team as the founders step back from the day-to-day running of the agency.

Hesz, Rees, Einav and Goff (l-r)
Hesz, Rees, Einav and Goff (l-r)

Mat Goff, the managing partner and head of account management, and Tammy Einav, the managing partner and head of new business, have been promoted to the new positions of joint managing directors.

Alex Hesz, also a managing partner, has become Adam & Eve/DDB’s first director of digital and Xavier Rees has been promoted to the new role of group managing director. Rees will be responsible for business growth across the group of London companies that also include Tribal Worldwide and Gutenberg.

The agency claims that the restructure is designed to enable the Adam & Eve founders – James Murphy, David Golding, Ben Priest and Jon Forsyth – to focus on running client business.

Goff and Einav have been at the agency since the launch of Adam & Eve, with the latter overseeing John Lewis and Foster’s. They will report to Murphy, the chief executive.

Hesz recently appointed Simon Adamson, who joined from 1000heads, to the position of head of social.

Rees is the only member of the new management team to have worked at DDB before its merger with Adam & Eve, which was acquired by Omnicom in May 2012.  

Murphy said: "Tammy, Alex, Xavier and Mat all share Adam & Eve/DDB’s values of imagination, determination and entrepreneurism. They have been fundamental to the agency’s growth and success over the last year and, together, they represent the emergence of a new generation of management."

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Brands that forge an emotional tie are best protected from copycats
Shares0
Share

1 Brands that forge an emotional tie are best protected from copycats

Forging an emotional tie with consumers is one of the strongest ways to protect your brand. Products can be copycatted, but the distinctive identity of a true brand can never be replicated argues Nir Wegrzyn, CEO of BrandOpus.

Just published