Abbey - Flexible Mortgage launch

Abbey's new slogan "Abbey. More ideas for your money" is unveiled in its first campaign by WCRS, along with its new logo. In the TV spot a man falls back into a red cube armchair to dramatise the fact that borrowers can relax about Abbey's mortgage. A dog is also shown running from a red garage door with its lead trailing to show that it's a product that won't tie you in.


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