Absolut 'London microsite' by Holler

Absolut has launched a microsite created by Holler and developed by Jamie Hewlett, the artist behind Gorillaz and Tank Girl.

An interactive game on the site allows users to explore the different eras and inspirations behind four of Hewlett’s character creations that appear on the vodka brand’s limited-edition bottles.

Hewlett also drew the backgrounds for the site, which was art directed by Barry Markham.

Credits

Holler
Strategy director
Executive creative director
Art director
Project manager
Pernod Ricard
Marketing manager
Senior brand manager
ABSOLUT Spirit of London
Researcher
Artist
Illustrator
Copywriter

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