Advertising is key to Nickelodeon’s website redesign

Nickelodeon has announced it will sell banner advertising and sponsorship on its website for the first time. The children’s cable and satellite channel has redesigned its website to attract advertisers.

Nickelodeon has announced it will sell banner advertising and

sponsorship on its website for the first time. The children’s cable and

satellite channel has redesigned its website to attract advertisers.



The new website will carry Nickelodeon’s teletext service, called

NickText, and a subtitling service. It offers entertainment and

competitions, to back up Nickelodeon’s new channels.



James Greville, the head of Cartoon Network said: ’Now that our site has

been developed around established banner and sponsorship models, we can

offer brand partners exciting interactive advertising opportunities.



’Nickelodeon is an entertainment brand for children and we’re dedicated

to providing the most relevant and up-to-date content that will get

children visiting us at nicktv.co.uk.’



The new channels - Nick JR, Nickelodeon Extended Hours and Nickelodeon

Replay - were launched on 1 September.



Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).