Advice from the top: Industry figures offer their tips on how to follow in their footsteps

"Hire people better than yourself so you can relax and enjoy yourself." - Jane Cunningham, planning director, Ogilvy & Mather

"Maintain a great network of contacts. It's people that make the difference." - Maureen Duffy, chief executive, Newspaper Marketing Agency

"Don't be put off by making mistakes; learn the lesson and press on." - Jules Rastelli, managing director, Cedar

"Hunt out the most difficult challenges in your agency and try to crack them." - Jonathan Rigby, managing director, FCB London

"It's having fun that counts." - Sir Martin Sorrell, chief executive, WPP

- Collated from Campaign's A List. To buy copies, e-mail: kate.nicholson@haynet.com.

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