HOW TO GET AHEAD: WHAT IT’S LIKE TO WORK FOR ... CABAL - Hang out on the Front line and you might get to drink with a Page Three stunna

What do they do? They sell ads in Front, Real Homes, Good Health, Maximum Mountain Bike, Pro Cycling and a number of contract publications.

What do they do? They sell ads in Front, Real Homes, Good Health,

Maximum Mountain Bike, Pro Cycling and a number of contract

publications.



Good offices? As you might expect from a fledgling company. The cramped,

busy office is housed in a dreary 1960s block on Euston Road

(pictured).



What’s it like there? Not as unorthodox as it used to be. Staff are

challenged to take on as much responsibility as they can handle - so

they work their arses off.



Later, they slake their thirsts in local boozers the Fitz ’n’ Firkin and

George & Dragon (sometimes with Front regular Jo Guest) then head on to

Istanbul, a late-night Turkish bar. After-hours drinking at the office

is paid for in contributions of pounds 10 a month to a social fund.



What about perks? A contributory pension scheme is matched up to 5 per

cent of pay. Paternity leave is granted on a trust basis. No company

cars, though.



’Mental health’ days can be used to stay home and nurse hangovers. Staff

are encouraged to take a minimum of five weeks holiday, but they rarely

take more. Free chocolate is distributed on Wednesdays, replaced by

ice-cream in the summer months.



There are regular excursions to chief executive Sally O’Sullivan’s farm

for strategy/bonding sessions and silly games.



Aspiring television stars may appear in a forthcoming BBC

fly-on-the-wall documentary series being filmed in the office.



How does it recruit? By word of mouth - they find it hard to find the

right people. ’We want those who aspire to be the next big thing in

media.’



Is it good at training? In-house training is provided by the group ad

director Debbie Bowman.



How do you get ahead? Feel passionately about the company, be up for it,

crave responsibility and be able to sell across all titles.



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).