Air New Zealand appoints Joint

Be the first to comment
Air New Zealand appoints Joint
Air New Zealand appoints Joint

Air New Zealand has appointed Joint to handle its pan-European advertising account following a competitive pitch handled by AAR.

The business moves from Albion and Joint will undertake project work in the United Kingdom and Germany as the airline moves from a retainer agency model to a project-led approach.

Joint will work alongside Air New Zealand’s media agency Vizeum and PR agency Diffusion on a brand response campaign to support its daily service between London Heathrow and Los Angeles. It will also develop tactical creative for Germany.

John Wilhelm, brand manager at Air New Zealand Western Markets, said: "Joint offers a tremendous wealth of strategic and creative expertise across their four founding partners with a start-up mentality and a lime-minded nimble approach to their business model."

DraftFCB remains Air New Zealand’s lead agency in its home market with DraftFCB San Francisco handling its North American business.

SUBSCRIBE TO CAMPAIGN

Only £57 for 3 months

Includes every print & iPad edition, plus full access to Campaign online and other Brand Republic sites.

SUBSCRIBE

Campaign Jobs

Thousands of jobs across advertising, creative, marketing and media

Happy 12th birthday, Facebook - what's next for the world's most powerful tween?
Share

1 Happy 12th birthday, Facebook - what's next for the world's most powerful tween?

The social network celebrates its latest birthday this week, and there is no sign that its dominance will dwindle any time soon, writes Daniel Price, head of social operations at Lost Boys.

The year ahead for advertising agencies
Shares
Share

1 The year ahead for advertising agencies

The most successful businesses will be those that remove their self-imposed shackles and aspire to make culture, not just 30-second ads.

Just published