Air New Zealand calls £5m media review

Air New Zealand has launched a contest for its £5 million media planning and buying arrangements, currently overseen by Walker Media.

Air New Zealand: calls media review
Air New Zealand: calls media review

The review will be handled through AAR and Air New Zealand is looking to appoint an agency to provide full-service media planning and buying for the UK and Germany and search across Europe.

Walker Media is expected to take part in the review process. The creative agency Albion, which has worked with the airline since 2008, is unaffected by the media review.

This week, the agency launched an in-flight video featuring animated celebrities, including Barack Obama and Snoop Dogg, and an online video starring the Playboy Playmate twins Kristina and Karissa Shannon and David Hasselhoff.

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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).