Air New Zealand calls £5m media review

Air New Zealand has launched a contest for its £5 million media planning and buying arrangements, currently overseen by Walker Media.

Air New Zealand: calls media review
Air New Zealand: calls media review

The review will be handled through AAR and Air New Zealand is looking to appoint an agency to provide full-service media planning and buying for the UK and Germany and search across Europe.

Walker Media is expected to take part in the review process. The creative agency Albion, which has worked with the airline since 2008, is unaffected by the media review.

This week, the agency launched an in-flight video featuring animated celebrities, including Barack Obama and Snoop Dogg, and an online video starring the Playboy Playmate twins Kristina and Karissa Shannon and David Hasselhoff.

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Share

1 Why your iPhone is killing your creativity

Every day, the insatiable parasite that is your smartphone makes you worse at your job, writes a group creative director at Ogilvy.

Case study: How 'This girl can' got 1.6 million women exercising
Shares0
Share

1 Case study: How 'This girl can' got 1.6 million women exercising

"This girl can" was based on a powerful insight: that the fear of judgement by others is the primary barrier holding women back from participating in sport.

Just published

More