The strapline is: "You can almost taste it."
The ads, which run for five weeks, will appear in The Times, The Guardian and The Observer. It will be supported by the TV spot "tipping point," which runs for the duration of the campaign.
LONDON - Guinness has launched a press campaign to push the drink ahead of the start of the sporting summer.
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Consumers are so well-informed by their online research they no longer feel a need to visit car showrooms, which is a problem for Audi.
Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).