You could argue that Chris Ingram is the dog's bollocks. Mr Millionaire serious business guy with the expensive glasses, the art-filled office, the cerebral demeanour, his own football club. Fair enough, but no accessory on this earth will prevent him from bearing an uncanny resemblance to Reg Holdsworth, Corrie's former manager of Bettabuys supermarket.
2. Peter Bazalgette and Michael Schumacher
A ready confidence pours from both the media mogul and the Formula 1 star. Not surprising, seeing as both are really good at what they do. Such talent has rendered Schumacher one of the richest men in the world. Bazalgette won't be far behind if Endemol secures the $2 billion price tag that has been bandied about.
3. Magnus Djaba and Teal'c
In a good light, and with a bit of Argos bling Sellotaped to his ample forehead, Magnus Djaba, the Fallon account man, is a dead ringer for the unfortunately titled Jaffa mystic Teal'c from the US sci-fi series Stargate SG-1.
4. William Eccleshare and Mr Burns
The width of the grin, the bald pate, the undernourished look and the deep-set eyes combine to make poor old Mr Eccleshare bear more than a passing resemblance to The Simpsons' nuclear power station owner, Mr Burns. Young & Rubicam staff testify, however, that the similarity does not stretch to the way Eccleshare treats the people around him.
5. Charles Vallance and Beaker
Not only do they share very long faces and a crop of ginger hair on top, but both are total brain boxes. While Beaker puts his talent into Muppet Show lab experiments, Vallance applies it to devising IPA Effectiveness Awards winning strategies for Vallance Carruthers Coleman Priest.
6. Malcolm Poynton and Bacteria Guy
This is perhaps the cruellest of the entries this year, as Poynton takes his looks quite seriously. He'd better have a rethink, is our advice, because his current strategy is making him bear an uncomfortable resemblance to the geeky star of the Actimel ads, Bacteria Guy.
7. Mark Wnek and BBC football presenter Ray Stubbs
One spends his time consorting with an industry of over-paid, ill-tempered scallywags. The other wishes he still did.
8. Kevin Lygo and William H Macy
Who'd have thought there could be two men walking this earth with chipmunk cheeks and copper hair? As Channel 4's head of programming, Lygo is enjoying considerably more success than most of the characters played by Macy in films ranging from Magnolia to Fargo.
9. Will Bingham and Stuart Wilson
Will Bingham, a young Bartle Bogle Hegarty creative, was thinking everything was going his way until Campaign noticed that he's the spitting image of Stuart, the Lothario of the Big Brother house. All he needs is the bandanna and the minging Michelle could be his girlfriend.
10. Simon Clemmow and Simon Bolton
It's uncanny. Send Clemmow Hornby Inge founder Clemmow into a meeting with Bolton's new Samsung client and nobody would notice. They even share the same Christian name.