AppNexus files for IPO

Ad tech platform AppNexus has filed for an initial public offering.

AppNexus files for IPO

It plans to offer the business’ stock for the first time in the second quarter of 2017, according to The Wall Street Journal.

AppNexus is understood to be looking for a valuation between $1.5bn (£1.2bn) and $2bn. The company was valued at $1.5bn during a funding round in 2015.

Goldman Sachs and JP Morgan Chase are the underwriters.

Last week AppNexus banned the right-wing news website Breitbart from using its ad-serving tools after an audit found that the site's content incited violence.

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YouTube to stop 30-second unskippable ads
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1 YouTube to stop 30-second unskippable ads

Starting next year, YouTube will stop allowing the 30-second unskippable ad and will focus instead on shorter formats.

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