Advertising watchdogs have declared a draw in the battle between
Britain’s fur trade and animal rights campaigners over alleged
The feud came to a head over an ad in the House of Commons magazine, The
House, by the British Fur Trade Association, headlined, ’Thumbs down for
the anti-fur movement as fur renaissance begins.’
The lobby group, Respect for Animals, called on the Advertising
Standards Authority to intervene over the association’s claim that its
opponents were spending ’hundreds and thousands of pounds’ on ’expensive
and misleading advertising and high-profile campaigning’.
It went on to allege that ’the misinformation in these advertisements
The ASA this week upheld two complaints by the campaigners against the
association but threw out two others.
It ordered the association to withdraw its allegation that anti-fur
advertising contained misinformation and its denial that mink held in
captivity were driven to self-mutilation and cannibalism.
But it considered the association justified in arguing that keeping mink
in captivity was not cruel - which it considered a matter of opinion
rather than fact - and in refuting claims by anti-fur campaigners that
there were no laws governing the slaughter of mink.