Aviva's Jan Gooding named next president of Market Research Society

The Market Research Society has announced that Jan Gooding, global inclusion director at Aviva, will be its next president.

Jan Gooding: becomes president on 1 April
Jan Gooding: becomes president on 1 April

Gooding will start in the position on 1 April and succeed Dame Dianne Thompson, who is completing a three-year term. MRS claims it is the world’s largest research association, with members in 60 countries.

She joined Aviva in 2008 as marketing operations director, later becoming group brand director, before moving to her current diversity-focused role in January this year. She previously spent time as head of strategic communication at BT, interim marketing director at British Gas, and in consultancy.

Her MRS presidency will be alongside other non-executive roles, as chair of LGBT charity Stonewall, chair of the Publishers Audience Measurement Company, and executive committee member of WACL. She is also a fellow of the Marketing Society.

Jane Frost, chief executive officer of MRS, said: "As a widely respected and high-profile business leader with proven experience of using research to direct brand strategy, Jan will make a fantastic president.  

"Her impressive background in marketing coupled with a strong commitment to driving diversity will help us to continue to attract the variety of voices we need as a sector in order to best reflect society."

Gooding commented: "Throughout my career, trustworthy insight has been central to making good decisions. The right research helps you understand where you are, how you got there and the best options going forward.  MRS has been a constant presence, holding our sector to account and always challenging us to use research both ethically and effectively."

Cannes Offer: 12 weeks' online access from just £12

Subscribe to Campaign before the end of Cannes Lions and save up to 71%

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Share

1 Publicis Groupe withdraws from marketing and awards to focus on AI-powered platform Marcel

Publicis Groupe is pulling out of all marketing activity for the next 365 days - and won't be entering awards at Cannes next year - as it focuses its resources on developing Marcel, described by chief executive Arthur Sadoun as a ground breaking new platform.

Job description: Digital marketing executive
Shares0
Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

Just published

More