Axa calls investments pitch

Company seeks agency to handle global activity for Investment Managers division.

Axa currently works with a number of agencies in different markets for Investment Managers
Axa currently works with a number of agencies in different markets for Investment Managers

Axa, the French financial services giant, has kicked off a global integrated review for its investment division.

The review is in its early stages and covers all marketing services apart from media – including advertising, CRM and digital. Oystercatchers is working with Axa on the process. 

Axa Investment Managers currently works with a number of agencies around the world and is looking to consolidate its roster. 

The division offers investors a range of products including fixed income, equities, real assets and structured finance. It manages funds in excess of €600 billion (£475 billion).

The contest is the second to be held by Axa in as many months and follows the UK advertising review of the main Axa brand

Kitcatt Nohr works on Axa’s UK creative business. The agency first won the digital and social media account in 2013 and later added advertising and CRM to its remit.

Havas Media handles the £40 million media planning and buying business for the main Axa brand, as well as SunLife and Swiftcover. 

Axa did not respond to a request for comment.

Topics

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Omnicom shuts M2M in UK after account losses
Share

1 Omnicom shuts M2M in UK after account losses

Omnicom has shut its media agency M2M in the UK following a string of account losses and Alistair MacCullum, the chief executive of M2M, is stepping down.

Brands that forge an emotional tie are best protected from copycats
Shares0
Share

1 Brands that forge an emotional tie are best protected from copycats

Forging an emotional tie with consumers is one of the strongest ways to protect your brand. Products can be copycatted, but the distinctive identity of a true brand can never be replicated argues Nir Wegrzyn, CEO of BrandOpus.

Just published