Joanna Baldwin, who played a key role in securing for Publicis the
assignment to promote the introduction of the euro across Europe, has
left her job as the Paris-based network's vice-president for
She said she had decided to "take a break" after failing to agree an
alternative role with the Publicis chairman, Maurice Levy.
Baldwin, who had been with Publicis for more than 18 years and was
regarded as one of its most efficient administrators, added: "I had been
doing the business development job for more than three years and I want
some time to reflect and rediscover myself."
Baldwin, a one-time managing partner at the Publicis agency in London,
has played a leading role in some of the network's most significant
Together with Levy, she fronted the successful Publicis 1998 pitch for
Hewlett-Packard's first global ad initiative. The following year she
helped win global lead agency status for Publicis on the Ericsson
Levy said: "I regret that, after lengthy discussions, Joanna has decided
to seek a new life outside of Publicis."