Barry Brand to head Grey London art team

Barry Brand, a former head of type at M&C Saatchi, has joined Grey

London as head of art.



Grey has been without a head of art during Tim Mellors' reign as the

chief creative officer at the agency.



Mellors, who added the role of chairman to his title following the

departure of Martin Smith (Campaign, 18 May), said: "Barry is the

bollocks on type, but I'd like to use his skills in a much wider

context. That's why I'm making him head of art. It's a role we urgently

need at Grey."



Brand, who left M&C in February, has been working freelance at a number

of agencies in London, including Grey. He has also been working on a

project with the writer Will Self for the Lyon arts festival.



Brand said: "Tim wants to up the ante on press and posters. Press isn't

brilliant there by a long stretch. Lots of the creative directors at

Grey are writers - the agency needs someone to spank their mark on it

and push things forward. My challenge is to turn it around and flex my

muscles in a different area."



At M&C, Brand worked on a range of campaigns, including BA, Qantas and

the Royal Opera House. "When Tiger (Savage, the head of art at M&C) came

on board, it got to the point where it didn't feel right," he said. "She

was brilliant to work with but we crossed over a bit."



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