BBH Asia Pacific names Elrick as creative director

LONDON - Bartle Bogle Hegarty Asia Pacific has named Steve Elrick as creative director.

Elrick, who joins from Ogilvy & Mather Singapore, replaces Stanley Wong.

Wong left the agency to join TWBA Hong Kong as creative director.

At O&M, Elrick was executive creative director, having joined the agency as creative director four years ago from Bates Worldwide, Hong Kong. He has also spent time with TBWA Chiat/Day in Los Angeles, where he was associate creative director.

BBH Asia Pacific was set up in Singapore in 1996 and its clients include Levi-Strauss, CNBC Asia, Tag Heuer, Polaroid and Cerebos.


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