Beechams 'battle of Brian' by Grey London

Beechams has launched a TV and outdoor campaign aimed at people who try to fight a cold and carry on as normal.

The 40-second TV spot, created by Grey London, attempts to present Beechams All-in-One as the most effective way to fight a cold, and more effective than taking paracetamol alone.

According to Beechams, 61% of people try to fight a cold and carry on as normal.

 

SUBSCRIBE TO CAMPAIGN

Only £53 for 3 months

Includes every print & iPad edition, plus full access to Campaign online and other Brand Republic sites

SUBSCRIBE