Belford returns to TBWA as creative director

TBWA\London has appointed the art director Paul Belford as a creative director across its client base.

Souter: reunited with Belford
Souter: reunited with Belford

Belford, who will continue to run his start-up business Paul Belford Ltd, will be re-united with Peter Souter, the chairman and chief creative officer of TBWA UK, when he begins work at the agency this month.

Souter was Belford’s boss at Abbott Mead Vickers BBDO, where Belford worked alongside his then creative partner, Nigel Roberts, between 2002 and 2005.

At TBWA, Belford will work on ad campaigns across its portfolio of clients including Adidas, Nissan, Aquafresh and Four Seasons Hotels and Resorts. Paul Belford Ltd was founded earlier this year with Martin Brown, the former creative director and head of creative at Wolff Olins.

The company is based on Howland Street, next to TBWA’s office on Whitfield Street. Half of the company’s assignments will be for TBWA, while the other half will be for its own clients, such as Waddesdon, Luscombe Drinks and Arden.

The appointment marks a return for Belford to TBWA, where he won six D&AD Pencils over his three years at the agency from 1998. During his long career Belford has produced award-winning work for brands including The Economist, Waterstones, Tate, MTV, The Guardian, Nissan, Snickers and Guinness.

Topics

Become a member of Campaign from just £45 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Why creative people have lost their way

What better way to kick off the inaugural issue of Campaign's monthly print offering than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).