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Big Questions Live: The best bits

What did EE, British Gas Connected Homes and IBM have to say about customer insight?

Our experts shared nuggets of invaluable advice on making best use of data to create moments of delight for customers, they delved into what ever-evolving customer expectations mean for marketeers and explored how we can inject emotion into the into digital interactions to really connect with our audiences.

To see the full recording of our industry-leading panel, visit www.BigQuestionsLive.com and watch for free.

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Why Cosabella replaced its agency with AI and will never go back to humans
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1 Why Cosabella replaced its agency with AI and will never go back to humans

In October, lingerie retailer Cosabella replaced its digital agency with an AI platform named "Albert". Since then it has more than tripled its ROI and increased its customer base by 30%.

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