BMP and MindShare win French internet shopping task

- BMP DDB and MindShare have been appointed to handle the £10 million pan-European advertising account of French internet shopping service, kelkoo.com, as it prepares to expand into the UK.

- BMP DDB and MindShare have been appointed to handle the £10 million pan-European advertising account of French internet shopping service, kelkoo.com, as it prepares to expand into the UK.

Last week Kelkoo acquired UK shopping site Shopgenie. Kelkoo is a comparative shopping service which allows surfers to get the best deals on the net by comparing the prices of a number of different sites.

Half of the £10 million budget is to be spent in the UK as Kelkoo targets rivals inlcuding shopsmart.com and the Asda-owned Valuemad.co.uk.



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1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).