Brands making the most of #BlueMonday on social

Today is Blue Monday, the third Monday in January otherwise known as the most depressing day of the year. What are brands on social media doing to cheer us up?

Blue Monday: brands show their support on Twitter
Blue Monday: brands show their support on Twitter

"Brands will use the myth of to sell you things. Not us," tweets Yorkshire Tea.

Vodafone needs your recommendations for the ultimate #BlueMonday playlist.

Virgin Media is a little confused.

A competition for all those in need of a Boost.

House of Fraser has the blues. is giving away £1,000.

Innocent smoothies has some wise words for us.

KLM, the Dutch airline, is offering deep rest (depressed) on its flights.

While Air France is refusing to give in to the gloom.

There's no #BlueMonday in our city, says the Paris Tourist Office.

Retailer Very is renaming today #PinkMonday.

Mobile network Three has some reasons to be cheerful.

Poundland is also betting on a cute animal to cheer shoppers up.

Maryland Cookies is offering free treats in return for a follow and retweet.

There are more prizes up for grabs courtesy of Wilkinson Sword.

Watch this space, teases easyJet.

You have

[DAYS_LEFT] Days left

of your free trial

Subscribe now

Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

1 Why creative people have lost their way

What better way to kick off Campaign's relaunch than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...


1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).