Brands mark Back to the Future Day

Today is Back to the Future Day. 21 October 2015 is the date Marty McFly and Doc Brown time-hopped to in the 1989 blockbuster Back to the Future II. Here's how brands, including Toyota, Pepsi and PlayStation, are marking the occasion.

DWP Press Office: celebrates Back to the Future Day
DWP Press Office: celebrates Back to the Future Day

All eyes will be on the brands that made a star appearance in the 1980/90s film franchise, including Pepsi with its vitamin-enhanced version, called Perfect, and Nike and the yet to be created self-lacing sneakers.

Michael J Fox and Christopher Lloyd, who played Marty McFly and Dr Emmett Brown respectively, have already discussed the movies' predictions and whether they became a reality this year in a film by Toyota.

Also marking the event are Universal Pictures with a spoof movie teaser trailer for Jaws 19, and Mercedes-Benz's short film saying thank you to inventor Doc Brown for his influence on the automotive brand's engineers. 

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