Bringing marketing and product development together can be a 'Eureka' moment

In our latest 'Bums on Seats' video offering advice from the UK's leading marketers, we look at how passion for customer and product can make a difference to marketing's role and perception in the boardroom.

In this video, produced in partnership with creative agency Team Darwin, we speak to Rob Lowe, marketing and product development director at the BBC Worldwide and Shadi Haliwell, marketing and creative director at Harvey Nichols - formerly at O2.

Visit the ‘Bums on Seats’ YouTube channel for extended videos and extra content

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1 Publicis Groupe withdraws from marketing and awards to focus on AI-powered platform Marcel

Publicis Groupe is pulling out of all marketing activity for the next 365 days - and won't be entering awards at Cannes next year - as it focuses its resources on developing Marcel, described by chief executive Arthur Sadoun as a ground breaking new platform.

Job description: Digital marketing executive

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).

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