BT seeks to take full control of TV platform YouView

BT is in discussions with its six partners to take full ownership of set top box technology YouView, in a deal reported to be worth £60m.

YouView had big aspirations when it launched in 2012
YouView had big aspirations when it launched in 2012

The talks have hit a series of snags surrounding the valuation, The Telegraph reports, with co-owners the BBC and TalkTalk seeking both a better price and guarantees on the project’s future.

BT had suggested it could buy out the other six shareholders – the BBC, ITV, Channel 4, Channel 5, TalkTalk and Arqiva – for less than £20m, but a figure of around £60m is now on the table.

Achieving full control would allow BT to invest to speed up development of its own pay-TV platform, BT TV, suggesting that senior executives are keen to speed up this process as it competes against rivals Sky and Virgin Media.

YouView was originally conceived as a successor to Freeview, offering both free-to-air and pay-TV options; however, almost all of its users are BT TV or TalkTalk TV customers. Last October, Freeview launched Freeview Play, which offers a similar service to the free elements of YouView.

Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Making media fun again: why we must free our industry from outdated models
Shares0
Share

1 Making media fun again: why we must free our industry from outdated models

The industry needs an audience-first media revolution that balances brand and outcomes, writes Mindshare's global chief executive.

Just published

More