Budgen strikes gold for Levi's 'twist' ad at D&AD's 40th awards

The Bartle Bogle Hegarty "twist

film for Levi's, directed by Gorgeous' Frank Budgen, stole the show at the 40th D&AD Awards ceremony on Wednesday night. It took a gold in the best direction category as well as two silvers for special effects and best ad.

Budgen also won two silver awards for Lowe's "sofa

ad for Reebok and Wieden & Kennedy USA's "tag

spot for Nike. Partizan's Michel Gondry won a gold for his Star Guitar video.

Lowe also picked up a silver award for cinematography for Stella Artois "doctor", shot by Jan Velicky. W&K's Nike work took four Pencils in total. TBWA/London won two silver Pencils for its "wolfman

ads for PlayStation 2.

Saatchi & Saatchi won two silver Pencils for its Club 18-30 work, as did Abbott Mead Vickers BBDO for The Economist and Guinness.

The director Paul Weiland, who has won ten Pencils over his career, walked away with the D&AD President's Award for his outstanding contribution to film direction.

- The cream of D&AD, p22.