The buzz: Microsoft champions female inventors for International Women's Day

Microsoft joined in efforts to promote International Women's Day with a video showing girls who struggle to name female inventors.

The buzz: Microsoft champions female inventors for International Women's Day

The company is championing ‘all things woman-made’ as part of a year-long campaign to encourage girls to pursue STEM ambitions.

Absolutely love this video from @Microsoft in celebration of #IWD2016! Celebrate great minds! #MakeWhatsNext

ADORE! #InternationalWomensDay #WomensDay #IWD2016

In celebration of #IWD2016, brilliant ad from @Microsoft reminds us that not everything is "man" made. #STEM

Celebrating incredible women today and our girls who will #MakeWhatsNext!!! #IWD2016 #InternationalWomensDay

You don’t want to miss this video of #IWD2016 by @Microsoft. Good points! And interesting. 

Spotlight on... 

Gordon Smart, incoming deputy editor, The Sun
Gordon Smart has been tipped for greater things ever since he headed The Sun’s showbusiness column, Bizarre, and went on to edit the paper’s Scottish edition during the independence referendum. Now, News UK’s chief executive, Rebekah Brooks, has appointed Smart as a deputy editor – and effectively the number three – at The Sun. He ought to bring mischief and celebrity contacts to complement the editor, Tony Gallagher, who has a broadsheet background from his Telegraph days.

You have

[DAYS_LEFT] Days left

of your free trial

Subscribe now

Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

1 Why creative people have lost their way

What better way to kick off the inaugural issue of Campaign's monthly print offering than with another think piece on the current failings of our industry, written by an embittered, pretentious creative who misses "the way things used to be"...


1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).